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TOP GLOBAL COMPANIES IN JAPAN
by Akira Ishikawa (Aoyama Gakuin University, Japan) & Tai Nejo
Amid the current, protracted recession in Japan, new corporations termed global excellent companies by the authors of this book have been rising since the end of the 20th century. They are not yet in the spotlight but have a huge market share worldwide with regard to their specialized products and services.
These corporations have climbed to the top of the global market while many other large Japanese companies have fallen into a slump. The authors highlighted their corporate policies and strategies for achieving high earnings the secret of "producing something from nothing" and "enabling the lesser to win against the greater". They have long focused on specific niches, improved the speed of their business undertaking, and effectively used information technology. The authors set out to study these companies and analyze their practices so as to gain insight into the way companies should be managed in the 21st century.
Contents:
- Obscure Top Global Companies in Japan
- Niche Specialization
Speed
- Niche Specialization Customizing
- Niche Specialization Globalizing
- First in the World
- Growing in the Parent Company's Nest
- Creating New Business
- Rules for Becoming a Top Global Company
- People and Organization of Top Global Companies
Readership: Students, professionals and lay people interested in management
and business subjects.
The authors have put together a select set of case studies, which will be useful for academic researchers to carry out further work and for businesses that might be interested in some practical aspects of strategies pursued by these top global companies.
| Journal of Asian Business |
| 164pp |
Pub. date: Jun 2004 |
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